Soil
We were the first to automate putting soil in containers and adding time-release fertilizers to help our plants continue to flourish after leaving our care. Not surprisingly, the foundation of excellence, our soil, remains the best. Monrovia is the first grower to add mycorrhizae to our 42 nursery soil blends as well as to our packaged soils.
Research & Development
We were the first nursery to establish a dedicated Research Department and today we remain the leader in developing and marketing exciting new plants. Throughout the years, Monrovia’s research department has pioneered innovative methods to grow safer and more efficiently – ideas like adding nutrient-rich liquid feed to our automated irrigation systems and the use of citric acid as a pH water conditioner, a much safer and less caustic material than the inorganic substances formerly used.
Information Source
The 1960s marked the beginning of our quest to be a reliable and down-to-earth gardening information source. We affixed gardener-friendly, full-sized, color picture labels to blooming plants. Later in the 1970s, consumer education soared with Monrovia’s introduction of the center-folded “InfoLabel” presenting detailed information about a plant’s suggested care. The tradition continues today; our informative website, with the industry’s first comprehensive photo library of plants, receives millions of visitors each year who seek trusted advice and trend information.
